TikTok Ad Formats and Specs You Need to Know
TikTok is the platform to use if you wish to reach more people of various demographics on the Internet. Whether you’re running a small or large business wanting to promote your product or service, you’ll benefit from using TikTok ads. However, for better and more effective results, you need to learn all the necessary details about TikTok Advertiser Account . Let’s break it down. What Are the Main TikTok Ad Formats? TopView Ads What They Are: TopView ads are highly visible, occupying TikTok's prime real estate. These full-screen video ads appear when users open the app, ensuring maximum visibility. Key Specs: Video length: Up to 60 seconds. Resolution: At least 960×540px, 540×960px, or 640×640px. File size: Max 500 MB. File types: .mp4, .mov, .avi, and more. In-Feed Ads What They Are: These ads blend seamlessly with TikTok's "For You" page, offering an organic feel. Users can like, share, or comment on these ads, encouraging interaction. Key Specs: Video length:...